Rule Britannia
Robert Opie
Opie's collection of British advertising and packaging art,
around which he established a museum of consumerism, is the source for
this book. In the second half of the 19th century, as methods of mass
production (and printing) advanced, illustrated advertising became
widely used in Britain; as foreign competition was felt, it took on a
more nationalistic tinge. The 500 illustrations here (half in color)
show products of the last 100 years displaying ritual images of empire
and homeland: royalty, from Victoria to Diana; John Bull; the Union
Jack; beefeaters, sailors and housemaids. One 1885 ad depicts an
"international jury" announcing "the world's verdict" that a certain
brand of cocoa is the best on earth. A leaflet from the 1890s shows
Queen Victoria next to a package of Golfer Oats"the two safeguards of
the constitution." There are tins commemorating royal weddings,
coronations or jubilees, a tradition that continues strong today. For
those with a fascination for the merchandising designs of an earlier
era, the book will prove a delight.
around which he established a museum of consumerism, is the source for
this book. In the second half of the 19th century, as methods of mass
production (and printing) advanced, illustrated advertising became
widely used in Britain; as foreign competition was felt, it took on a
more nationalistic tinge. The 500 illustrations here (half in color)
show products of the last 100 years displaying ritual images of empire
and homeland: royalty, from Victoria to Diana; John Bull; the Union
Jack; beefeaters, sailors and housemaids. One 1885 ad depicts an
"international jury" announcing "the world's verdict" that a certain
brand of cocoa is the best on earth. A leaflet from the 1890s shows
Queen Victoria next to a package of Golfer Oats"the two safeguards of
the constitution." There are tins commemorating royal weddings,
coronations or jubilees, a tradition that continues strong today. For
those with a fascination for the merchandising designs of an earlier
era, the book will prove a delight.
Tahun:
1985
Penerbit:
Viking Adult
Bahasa:
english
Halaman:
168
ISBN 10:
0670807133
ISBN 13:
9780670807130
File:
PDF, 24.01 MB
IPFS:
,
english, 1985
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Bookshop.org
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